Real estate is the new minting press. It’s not gold anymore. But why?

Gold or real estate, where should you invest now?

Prestige Jindal City Bangalore


Gold has been synonymous with a majority of Indians accumulating assets. Whether it be in regard to economic status, security or asset acquisition, gold has a very strong influence on asset building. A latest RBI report disclosed that 76.9% of household wealth in India sees investment in real estate, while 59% of the poorest 20% in the country own land or at the least a dwelling unit while the largest expected growth (in absolute terms) is in real estate.
Turning our attention to gold, how truly profitable of an investment is it? Regarding the longevity issue, investing in gold may be a favorable option in the shorter run – three or four years, which could most likely be maxed out to seven years. But, the value of gold is fickle and depends on several factors making it unpredictable.  
But, in the last couple of decade’s real-estate has picked up due to two major reasons - structured tax benefits and gradual yet definite capital appreciation. Ownership becomes much more tangible in the case of a home; by providing a sense of satisfaction and step closer in a buyer’s pursuit of happiness. Realty sector is one of the best-performing assets in times of uncertainties and it is equated to a safety net. Also one can consider that the real-estate market is less volatile and market prices are bound to increase without depending on the macroeconomic factors.

Return of Investments (ROI) is the real deal after all

Ultimately it comes down to ROI (return on investment), which is directly eliminated with gold – the return on investment varies depending on the property location. Thus, a viable idea for real-estate investors is buying property incity extensions and townships, this will maximize the ROI. On a whole, the realty sector has been booming but at a gradual rate, which is great if he/she isn’t expecting returns in a short span of time. Rest assured a potential investor will definitely gain humongous benefits.  

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